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I started out in Management Consultancy in 1997 having graduated from the University of Durham with a Masters degree in Astrophysics. I have worked with some fantastic clients over the last fourteen ...
Hadley Baldwin, Partner
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Home > News & Views > Insights > Big Data and Analytics
A step on from business intelligence, which in turn evolved from traditional reporting – but it’s having a revolutionary business impact.
And although the term Big Data is buzz phrase used in a wide variety of situations, in general this may bring some additional characteristics including:
1. Looking at all the data, not just a sample of it
2. Focussing on what not why – looking for correlations without necessarily needing to understand the causality
3. Leveraging the cloud – making use of external, open data sources (e.g. weather) and the high power and storage available from on-demand, cloud-based data and analytics services
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