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Home > Services > Big Data & Analytics
Analytics and big data may be an evolution in terms of tools and techniques – a step on from business intelligence, which in turn evolved from traditional reporting – but it’s having a revolutionary business impact.
Of course, having good information to understand what’s going on in your business and run it successfully has always been important.
But increasingly, information is seen as a competitive tool to drive growth, not just a necessary tool to control and sustain a well-run business.
This change is driving a transformation in the business value being derived.
In simple terms, the evolution of reporting to modern analytics may be characterised by:
And although the term Big Data is a buzz phrase used in a wide variety of situations, in general this may bring some additional characteristics including:
Jon Bradbury talks about the big picture of big data & analytics.
Most organisations have a huge amount of untapped potential in their information – so this is an area where there is typically a major opportunity to improve business performance. From the business strategy; to the tools, technologies and information to execute; to the right organisation structure and operating model for analytics – we can help you unlock the power of information and insight, and turn data into an effective competitive tool to grow your business.
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