Gaining the go ahead for a vital enterprise-wide project
Turning a promising concept into a Board-approved transformative project
Faced with structural changes in the letters market together with impending privatisation, Royal Mail wanted to explore a project that would create a more compelling offer for the letters market, make letters more profitable for Royal Mail and maintain revenue in this core part of the business.
The idea looked promising in theory, but what exactly were the benefits and costs and how exactly should they go about it? They needed a rock solid business case that would get buy in from everyone involved right up to the Group Board. We helped Royal Mail navigate the complexities and sensitivities in order to create a firm foundation for the project and gain the go ahead.
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