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I started out in Management Consultancy in 1997 having graduated from the University of Durham with a Masters degree in Astrophysics. I have worked with some fantastic clients over the last fourteen ...
Hadley Baldwin, Partner
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Home > News & Views > Insights & News > Big Data - shaping your strategy
The increasing importance of IT strategy is being driven by digital disruption as the new technologies which create an even closer integration of people, process, systems diminish the value proposition of existing goods and services. Organisations find themselves having to re-think their approach to IT to enable the right capability to be achieved at the right time and right cost.
As a more effective way of managing assets or understanding customer needs, information is increasingly seen as a competitive tool to drive growth, not just a necessary tool to control and sustain a well-run business.
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