IT strategy is becoming increasingly important, driven by digital disruption. New technologies, which create an even closer integration of people, process and systems, are diminishing the value proposition of existing goods and services. Organisations find themselves having to re-think their approach to IT so they can achieve the right capability at the right time and cost.
Organisations no longer need to own assets to generate revenue. Instead they provide the on-line marketplace connecting people to resources via extraction and linking of information.